Digital transformation in the automotive industry is becoming a strategic priority for manufacturers amid increasing global competition, rising quality requirements, and mounting pressure to optimize operational costs. From AI-powered automotive manufacturing and factory automation to supply chain management, emerging technologies are enabling businesses to enhance productivity, improve decision-making, and accelerate innovation.
However, for small and medium-sized automotive enterprises (SMEs), developing an effective digital transformation roadmap remains a significant challenge. Where should companies begin? Which technologies deliver tangible business value? How can organizations balance investment costs with operational efficiency?
At MTA Vietnam 2026, the seminar “AI-Driven Digital Transformation and Automation Strategies for Small and Medium Automotive Businesses” will provide comprehensive insights into the future of digital transformation in Vietnam’s automotive industry from 2026 to 2030.
Seminar Information
- Date: 03 July 2026
- Time: 09:00 – 12:00
- Venue: VINRA Room, Hall B1, SECC, 799 Nguyen Van Linh Boulevard, Ho Chi Minh City, Vietnam
This seminar is held alongside MTA Vietnam 2026 (01–04 July 2026). Please visit the seminar registration portal to secure your participation.
Seminar Agenda
| Time | Content | Speaker |
| 08:30 – 09:00 | Welcome Delegates & Guests | |
| 09:00 – 09:10 | Opening Speech | Assoc. Prof. Dr. Do Van Dung Chairman – Ho Chi Minh City Society of Automotive Engineers (HCMC-SAE) |
| 09:10 – 09:40 | Keynote 1 Overview of Digital Transformation in Vietnam’s Automotive Industry (2026–2030) | Assoc. Prof. Dr. Dam Hoang Phuc Director, Automotive Engineering Training Program Hanoi University of Science and Technology (HUST) |
| 09:40 – 10:10 | Keynote 2 From Automation to Autonomy: Agentic AI in Automotive Software Development | Mr. Le Hoang Dung Head of Tools, Automation and AI – Bosch Global Software Technologies Vietnam Ms. Tran Thi Phuong Uyen |
| 10:10 – 10:30 | Case Study 1 The Journey of R&D Digital Transformation in a Small and Medium-Sized Automotive Company | Mr. Nguyen Thanh Thuy Executive Committee Members – HCMC-SAE | Deputy Head – SAE AutoClubVN Chairman – Thinksmart Group |
| 10:30 – 10:45 | Coffee Break & Networking | |
| 10:45 – 11:15 | Case Study 2 AI Applications in Automotive Supply Chain and Sales | Mr. Pham Van Tai Former General Director of THACO |
| 11:15 – 11:45 | Panel Discussion How Can Automotive SMEs Effectively Start Their Digital Transformation Journey? | Moderator Assoc. Prof. Dr. Do Van Dung Mr. Vo Quang Hue Along with Speakers |
| 11:45 – 11:55 | Conclusions & Recommendations | Assoc. Prof. Dr. Do Van Dung Chairman – Ho Chi Minh City Society of Automotive Engineers (HCMC-SAE) |
| 11:55 – 12:00 | Signing Ceremony of the Memorandum of Understanding (MOU) between Informa Markets Vietnam and Ho Chi Minh City Society of Automotive Engineers (HCMC-SAE) | Representatives of Informa Markets Vietnam and Ho Chi Minh City Society of Automotive Engineers (HCMC-SAE) |
| 12:00 | Closing Remarks | |
How to Register
Please register to attend MTA Vietnam 2026 Seminar Series here.
Please view the latest MTA Vietnam 2026 – Diary of Events here.
